Having always aspired to be in the fashion industry growing up, we constantly looked for a gap to feel represented by brands. Anytime we experienced acceptance, it only ever seemed to be just that, and in a tokenistic way too. The seclusion runs deeper than just print or catwalks, so we want to be a brand that means something more – We Are Not A Trend, .and that we’re here to stay.
After Studying Art & Fashion at university, I collated all the inspiration I needed to lift this idea off the ground. I encourage everyone to find their ‘WHY’ What keeps you going? What are your passions? (Whatever came to mind… give your all to them!) We aim to be a feel-good brand, globally known for empowering men and women to be their best selves. We intend on releasing capsule collections inspired by alternative eras in the fashion and art worlds.
Vendor Biography
Having always aspired to be in the fashion industry growing up, we constantly looked for a gap to feel represented by brands. Anytime we experienced acceptance, it only ever seemed to be just that, and in a tokenistic way too. The seclusion runs deeper than just print or catwalks, so we want to be a brand that means something more – We Are Not A Trend, .and that we’re here to stay.
After Studying Art & Fashion at university, I collated all the inspiration I needed to lift this idea off the ground.
I encourage everyone to find their ‘WHY’
What keeps you going?
What are your passions?
(Whatever came to mind… give your all to them!)
We aim to be a feel-good brand, globally known for empowering men and women to be their best selves.
We intend on releasing capsule collections inspired by alternative eras in the fashion and art worlds.